Almost half of the cryptocurrency owners follow celebrity tips when investing
Most of the cryptocurrency owners have declared their willingness to invest in one or another crypto asset, if it was approved by a celebrity or influential person.
According to a Morning Consultant poll, 45% of respondents said they would buy digital currency if it was approved by a celebrity or other influencer. 75% of crypto investors would invest as recommended by a family member or friend. 81% will invest in response to the advice of a financial advisor.
Nearly 20% of all respondents and almost a third of cryptocurrency owners said they were aware of a post on Kim Kardashian’s Instagram account about the ERC-20 EthereumMax (EMAX) token. 19% of respondents who saw this post admitted that they subsequently invested in EthereumMax, but this is only 3.8% of the total sample.